The whole architecture has been redeveloped from scratch.
We have also designed and developed an entirely new control panel called the Hetzner Cloud Console. It is and will be actively worked on to make it as easy to use as possible for our users. Feedback is highly appreciated :)
Also the new cloud servers are billed hourly instead of monthly, as the old VPS were.
Full disclosure: I work for Hetzner Cloud as UX Designer.
As for all cloud providers, you are billed by an hourly rate instead of committing to pay a fixed price for the full month. This gives the customer the flexibility to scale the required power dynamically.
Are they just lowering their prices or am I missing out on features ?