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> looking back of course I see what would have been a more successful (but smaller) path.

Thanks for the valuable retrospective!

Could you expand a bit on the pros and cons of going smaller -vs- going bigger in that situation, and what motivated you to choose the way you did?

Also, do you feel the ambient culture/advice on that decision tried to push you in either direction?



Honestly it never even crossed our minds at the time of picking a 'smaller' path. The natural path was to continue scaling. It's only obvious with hindsight that there was another path.




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