People (especially young people) aren't being introduced to its excitement and beauty via Ding & Nepo playing loooooooong matches in championships like this.
They may go on to watch the world championship after Botez have converted them though.
I agree they should stay clear of stuff they haven't done due diligence in, learn from mistakes and hope that money doesn't become the overriding motivator. It is fair to be sceptical though if and when they screw up and don't sincerely acknowledge and apologise.
https://youtube.com/shorts/mNiPUPRt89Q