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For a counterpoint: I find their overall product pretty obvious and underwhelming. I mean, no joint accounts? Taking days to connect an external account?

The savings goals are certainly nice, but I can get that with most other banks (just don't have the online management component), otherwise they don't offer a whole lot beyond "pretty".

I put a lot more weight into the convenience of drive-through cash deposits a couple blocks from my house. Or spending an hour at the branch and walking out with a loan. Or a rewards card that applies 5X points to my mortgage for purchases I was going to make anyways.

I wouldn't say I'm a "fan" of Wells Fargo. Or that they're particularly "amazing" for any of this. And their iOS app kinda sucks to be honest. Functional but meh.

That said, they set a minimum expectation for their offering that Simple doesn't meet and no amount of pretty Apps or direct-to-live-human (I mean how often do I call my bank? I couple times a year?) service is going to make up for.

The biggest one for me though is Joint Accounts. I mean seriously. It's weird to me as a married guy that my wife and I should maintain multiple separate bank accounts. That alone makes the offering fairly useless for me. If I were single and didn't have a mortgage, I could see how I might have different priorities.

The only reason I'm still a member at this point is that closing an account, needing to hook up a new external account (we changed primary banks during my membership at Simple so the external account I opened with is no longer the one I need to transfer funds back to for closing) is cumbersome.



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