I meant that Reddit handles the manufacturing, so there's less risk than with Kickstarter, where the creator also does manufacturing. It's like more like Teespring or Quirky than like Kickstarter or IndieGoGo
> Most importantly, you'll also need to be willing to work with us. We'll connect you with sourcing partners, work with you to finalize designs, and help you step through all the other creative, legal, logistical, promotional, and financial hoops to make your campaign happen, but we can only help you as much as you'll let us.
It sounds less nuts than imagining the guy with a cool t-shirt design to know anything about running a mail-order distribution business (i.e. Kickstarter).
That's pretty non-t-shirt-y language. They'll have to tighten that.